March 14

SOCIAL MEDIA MARKETING STATISTICS Important to Small Businesses

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There are many different social media marketing statistics that are important to small businesses. About 78% of small businesses said that they use social media to promote their business with Facebook being the platform that is used most. Twitter is a platform that can help with sales as 53% of the users on there admit they have bought a product that they first saw on Twitter. Finally, Instagram is the platform that allows for the highest level of engagement with brands and customers alike.

Key Takeaways:

  • Almost 78% of small businesses use social media in order to promote their business, with Facebook being used most.
  • When it comes to Facebook, 32% of influencers think it’s the best for influencer marketing and the most effective ad title is just 4 words.
  • Twitter is a very popular social media platform that can help businesses sell products and engage with their customers.

“As the number of social media users continues to increase, these platforms have become more critical to marketing success.”

Read more: https://smallbiztrends.com/2016/12/social-media-marketing-statistics.html


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