January 23

How To Make Content a More Effective Part of Your Sales Funnel – Content Marketing Institute

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There are many different ways to sell something, but something that all people use is content. When you start incorporating content into your sales, you are actively having the consumer engage in your product. Some ways to optimize your content is to use good keywords that will give you a better chance at getting a better ranking. Using better titles and URLs will also give the same effect. Have your content solve some of the issues that your consumers are having.

Key Takeaways:

  • When you make content make it geared towards your own ideas.
  • Have content that also can problem solve for your customers.
  • Optimize your keywords and titles to get higher on the ranking list.

“Unless you go an extra mile integrating your content ideation and creation processes into your sales funnel, your content may never bring in sales despite high search rankings and lots of traffic.”

Read more: https://contentmarketinginstitute.com/2021/11/content-effective-sales-funnel/


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