Having a local business can be hard with the big businesses, but a local one you can still have the chance to thrive. Even with local business, there still is an SEO that you can go by. Start by showing others the good reviews that you have been getting. Start connected with locals and other local businesses to get your name out there. Start optimizing everything digital. The more optimized, the more people will come to check you out.
- Get good reviews from the happy customers on your social media or webpage
- Making your content focused on local issues will bring in more local customers.
- More people are using mobile, so optimize your page for that.
“Local SEO is essential to smaller businesses that operate on a regional, as opposed to a national, level. While national SEO focuses more on ranking in searches across the country, local SEO prioritizes appearing on SERPs in a specific location. This strategy relies on marketing your brand, products, and services to local leads and customers.”